Senior Paid Media Executive

At boohooMAN, we’re redefining menswear with bold style, fearless innovation, and a fresh take on fashion that sets us apart from the rest.

With a focus on streetwear, tracksuits & going-out-gear, product is everything to us and we don’t do anything substandard, not now, not ever!

We pay attention to detail, and we keep our products on-point to ensure our customers ‘fits are consistently on lock. We’re constantly responding and reacting to stay ahead of the game and deliver you the best in fashion 24/7.

THE ROLE

This is a 12 month FTC based in Manchester 5 days per week and we do require someone to start asap.

boohooMAN are looking for a Paid Media Executive to join their team. Reporting into the Senior Paid Media Manager, you will be responsible for supporting day to day management of Paid Social & PPC Accounts and would suit someone who is well versed with both channel types, and wants to move into a fast paced business with an interest in fashion. This role is very creative/asset driven, you will work closely with Marketing/Creative/Graphics teams to ensure ad strategy is optimised.

WHAT YOU’LL BE DOING

· Setup, optimise & hit KPI’s for paid social campaigns including Facebook, TikTok & Snapchat for various international countries.

· Plan, implement, optimise, and manage search and shopping campaigns for various international countries.

· Ensure we use best practice guidelines with our business objectives in mind.

· Manage PPC spend through SA360 bid management solutions.

· Working with Google Editor, Bing Editor, ROIHunter & Facebook Business Manager.

· Manage PPC & Paid Social accounts profitably and within agreed target ROI.

· Grow existing PPC accounts through continuous account campaign build outs.

· Perform regular keyword research, preparation and analysis and weekly negative keyword research & Search query reporting.

· Provide daily, weekly, monthly campaign & bespoke reports & analysis.

· Perform ongoing competitor analysis & reporting.

· Manage our feeds through a 3rd party solution.

· Work with merchandising team to plan accurate stock allocations for promotional activity and day-to day forecasted sales.

· Excellent communication skills when working within the team, wider team and when working externally with suppliers.

· A willingness to take Google Adwords & Blueprint exams.

WHAT WE’RE LOOKING FOR

· Experience in a digital marketing or Paid Media/ Social role.

· Experience with working with marketing agencies.

· Experience with working with Smartly.

· Proven track record in driving successful PPC campaigns.

· Strong working knowledge of Google, Facebook & Bing.

· Experience of using feeds.

· Good working knowledge of Google Analytics.

· Google Adwords & Blueprint Certifications.

· Proficient in Microsoft Office with special attention to Excel.

· Strong attention to detail.

· Passion for digital marketing.

· Effective communication and reporting skills.

· Strong numerical and analytical skills.

· Experience using a bid management tool.

· Highly numerate & strong communication skills

WHY JOIN US

We’re making bold moves, delivering real results, and driving forward with unstoppable momentum. If that excites you, then you belong at Debenhams Group.

Let’s lead the change together.

#LI-LF1 #LI-onsite #LI-digitalmarketing