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Head of Merchandising (Maternity Cover) Jan 2026 12 months

4th & Reckless
Remote friendly (Altrincham England United Kingdom)
Worldwide

We’re a fast-growing, multi-channel brand business, selling direct-to-consumer and via wholesale partners worldwide. We’re looking for an experienced Head of Merchandising to join us on a 12-month maternity cover and keep our trading and stock performance on track.

In this role, you will:

  • Lead our merchandising function across eCommerce & wholesale channels
  • Deliver seasonal range plans, pricing, and promotions to hit sales and margin targets
  • Manage forecasting, WSSI, and stock allocation to optimise sell-through
  • Partner with Buying, Marketing, and Sales to deliver impactful product launches and campaigns
  • Lead and develop a talented merchandising team
  • Work in partnership with CFO & CEO to deliver a strategy which increases profitability in every area of the business
  • Improve processes & increase efficiency

You’ll bring:

  • Proven senior merchandising experience (ideally in eCommerce & wholesale)
  • Strong commercial acumen and data-driven decision making
  • Hands-on leadership skills and the ability to hit the ground running
  • Advanced Excel and merchandising system skills
  • A positive attitude

Key Responsibilities

Commercial & Trading Strategy

  • Execute and refine the merchandising strategy across DTC (eCommerce) and wholesale channels for the duration of the contract
  • Deliver seasonal range architecture, pricing, and promotional plans to achieve revenue, margin, and sell-through targets
  • Partner with Buying, Marketing, and Sales teams to align product launches, campaigns, and key trading moments
  • Prepare & present monthly Board Packs
  • Prepare & present sign offs for collections

Stock & Inventory Management

  • Manage forecasting, demand planning, and WSSI across all sales channels.
  • Maintain optimal stock levels—balancing availability with cashflow and sell-through targets.
  • Oversee stock allocation between channels to maximise margin and minimise mark-downs.
  • Drive projects for efficiency: EG Warehouse/ PO tools/ OPO/ PowerBI

 Range Planning & Product Lifecycle

  • Deliver the seasonal range plan, working with Design/Buying to ensure assortments are commercially viable.
  • Analyse category and SKU-level performance, making in-season adjustments to maximise sales.
  • Manage end-of-life and clearance strategies.

Leadership & Team Development

  • Lead and support the merchandising team, ensuring continuity of processes and performance [Ecom Merchandiser, WS Merchandiser,WS MAA, Senior Power BI Lead]
  • Collaborate cross-functionally to maintain alignment and trading agility
  • Work in partnership with Head of Buying, Head of Wholesale & CFO

 

Data & Insights

  • Produce weekly/monthly trading reports and range performance reviews.
  • Use analytics and customer data to inform decision making.
  • Monitor competitor activity and market trends to adapt plans as needed.

Essential:

  • Proven track record in a senior merchandising role, ideally within eCommerce and wholesale environments.
  • Strong commercial acumen with experience delivering sales growth and margin improvement.
  • Highly competent in WSSI, forecasting, and range planning.
  • Skilled in managing multi-channel stock flows, including wholesale allocation and replenishment.
  • Strong leadership and stakeholder management abilities.
  • High proficiency in Excel and merchandising systems (ERP, OMS, BI tools).

Desirable:

  • Experience in fashion, lifestyle, or consumer goods sectors.
  • International wholesale and eCommerce knowledge.
  • Understanding of product development cycles in a brand-led business.

    Attributes & Cultural Fit
    • Commercially driven, results-focused, and adaptable.
    • Confident working in a fast-paced, fixed-term capacity where immediate impact is key.
    • Strong communicator and collaborator across departments and external partners.
    • Balances commercial goals with brand and product vision.
  • Birthday day off
  • 25-day holiday
  • Flexible hours
  • Vibrant team
  • 40% off staff discount
  • Team socials
  • Free Parking
  • Competitions
  • Hybrid working - 4 days in the Altrincham office